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For suppliers in the home furnishing industry

Reach 800+ retailers with your catalogue

LogicTrade is the catalogue software for suppliers in the home furnishing industry. Stop emailing Excel files, publish your collection digitally and reach the largest retail network in NL/BE directly.

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Trusted by 50+ suppliers
800+ retailers reachable
Home furnishing interior
Interior showroom
Furniture store collection
Ardesch living interior
Home furnishing product
Trendhopper Tilburg
Haverkort furniture store
Artex Artelux product
Living room interior
Schuiling furniture store

Your products at 800+ retailers in the home furnishing industry

Platform

One catalogue software platform for suppliers

From catalogue management to dealer insights — everything you need to serve your dealer network efficiently and grow your revenue.

Catalogue Management & Distribution

Manage all your collections from one central platform. Publish updates directly to hundreds of retailers — no manual emailing, no outdated Excel files, no miscommunication with dealers.

One click, 800+ retailers reached
Real-time collection status per dealer
Automatically up-to-date when changes occur
Supplier product catalogue management

AI Content Studio

Let AI generate your product content: product photos, lifestyle images, 360° videos, commercial copy and SEO metadata. Save thousands of euros per collection and bring products to market faster.

€50-200 saved per product on content
1000+ products enriched in a matter of hours
Photos, commercial copy and SEO in one go
AI-generated product photo home furnishing

Brand Store

Give your brand its own space within LogicTrade. Your collection, your brand story, professionally presented to 800+ retailers in the home furnishing industry — without dependence on third parties.

Your own brand page in the retail network
Direct visibility with active buyers
Consistent brand experience across every channel
Brand store supplier home furnishing

Dealer & Retailer Insights

See exactly which retailers order your products, when and in what volume. Unique sales intelligence at dealer level — data you can't find anywhere else.

Revenue and order data per dealer
Order patterns and seasonal trends
Only possible through network data
Dealer insights retail network home furnishing

Consumer & Market Insights

Understand the end consumer better than your competitors: which regions show purchase intent, which demographics buy your products and which trends are rising this season.

Geographic demand data per region
Demographic buyer profiles
Trend recognition per season and category
Consumer insights home furnishing market analysis

Transparent Subscription Pricing

One fixed monthly fee plus a small fee per dealer in your network. No setup costs, no hidden fees, and your invoice always fully transparent in the platform.

From €99 per month (Basic)
Scales with the size of your network
No setup fees or long-term contracts
Supplier subscription transparent pricing
For suppliers Compare

This is how it makes a difference
for your dealer network

Without LogicTrade

Excel, email and manual work

Manual emailing to 50-200 dealers

Every collection again: sending files, answering calls, correcting errors

€150-300 per product in content costs

Buying photography, styling and descriptions per product — every new collection, all over again

No visibility into your dealer network

Which dealer sells what and how much? You have no idea unless you call yourself

Dealers calling for basic info

Stock, price, delivery time: info that already lives in your own system

With LogicTrade

Automated, transparent, scalable

One click: collection live at 800+ retailers

Direct and error-free to all of NL/BE, without manual work

AI generates content for less than €5 per product

Photos, lifestyle images and SEO copy — average saving of €42,000+ per collection season

Real-time dealer dashboard

See who sells, when, how much and in which regions — data you can't find anywhere else

Dealers always up-to-date

Automatic updates on price changes and new collections — no more manual contact needed

Ready for the difference? Schedule a demo

Veelgestelde vragen

Alles wat je moet weten over LogicTrade

Most suppliers are operational within 24 hours. We import your existing product data (CSV, XML or direct API connection) and ensure everything is correctly set up in the platform. After that, you publish with one click to the full retail network of 800+ dealers. No technical knowledge required.

Our supplier plans start from €99 per month (Basic: catalogue management and distribution to 800+ retailers). The Generative plan (€499/month) adds AI content generation for photos, lifestyle images and product descriptions. The Super plan (€999/month) also includes dealer sales intelligence and consumer insights. No setup costs, no long-term contracts.

Upload your product photos and basic data (dimensions, materials, colour). Our AI automatically generates commercial product descriptions, SEO metadata, styled lifestyle images and 360° videos. On average, suppliers save €50-200 per product on content costs — for a collection of 500 products, that adds up to more than €42,000 per season.

The LogicTrade retail network has 800+ active retailers in the Dutch and Belgian home furnishing industry: from major furniture chains and bed specialists to specialised home furnishers and interior consultancies. As a supplier, you reach the entire network through one platform — without individual agreements or separate contracts per retailer.

Yes. LogicTrade offers standard integrations with widely used ERP and PIM systems in the home furnishing industry. We also have an open API for custom integrations. Our technical onboarding team guides you so that product data always stays synchronised between your systems and the platform.

Your own dealer webshop only reaches dealers who actively navigate to it. LogicTrade places your collection directly in the platform that 800+ retailers use daily for their purchasing — they don't need to do anything extra. Additionally, as a supplier you get dealer sales intelligence, AI content tools and automatic updates: features no dealer webshop offers.

Ready to digitalise your dealer network?

Discover how 50+ suppliers in the home furnishing industry have automated their catalogue distribution with LogicTrade. Schedule a demo and see the platform in action.

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Free demo
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